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Many clinic owners I know drift along in their business.  They know their income and they know the business is ok. 

The business is ok and not sufficiently bad that they need to start being all “businessy” about it to make it better.

There are so many tracking metrics and for most people, it’s overwhelming and unrealistic to expect them to track everything.

If you don’t track numbers, but you think you would like your numbers (your pay) to be higher than where it is, you can start the process with a simple three month average.

I have the most basic spreadsheet which I can send you or you make one.

In it, you have months, each month you enter the top line revenue figure against the month.

The line below gives a formula for the average revenue of the past three months.  That evens out you or people on holiday, events etc which cause peaks and troughs. 

Thus you can see the trend of your revenue.

If you get this far, it isn’t a big step to add your take home pay. 

Example:

Month 1: £30,000

Month 2: £28,000

Month 3: £34,000

Rolling average: £30,666

Why the three month average. 

If your patient has never exercised, do you tell them to start exercising five times a week?  It won’t happen.

There are many things professional clinic owners track.  But if someone isn’t used to it, then the trick is to start.  Hence this most basic starting point.

If your trend is up, then you probably already plan and have actions laid out to keep the business moving forward ie not stagnating, or worse, declining.

Same thing for your income.

You may look at your monthly revenue (passively), but do you track it actively. 

Your patient software will give you numbers, but keep an eye on the three month average and you will see the trend for your clinic.

If you track, you’ll think more about planning and executing the plan with action.

And if you want to really get into the bones of your business and aren’t sure how best to go about it, get a clinic business coach.  Or, just a business coach.

Someone to hold you accountable and then to guide you.  If they are any good, they work with other clinics and through experience know what works.

I put the spreadsheet download at the top. You can download it, add to it and make it pretty. But you get the idea.

Good luck.

Steve

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Hicks Heath Clinic in Bromley has recently welcomed a new addition to its range of treatments: IDD Therapy spinal decompression. The clinic has installed an advanced Accu-SPINA machine, giving patients access to one of the most trusted non-surgical options for persistent spinal problems.

Clinic owner Mr Oliver Hicks and his team are passionate about helping people living with back pain, neck pain, and sciatica. With the arrival of IDD Therapy, they are able to offer an effective approach for individuals whose symptoms have not improved with other treatments.

Photos from the installation of the Accu-SPINA system and staff training highlight an exciting step forward for Hicks Heath Clinic, as they continue to grow their services and invest in patient care.

IDD Therapy works by gently decompressing targeted areas of the spine, relieving pressure and encouraging natural healing. Recognised as the leading non-invasive spinal decompression treatment, it provides a valuable alternative for those seeking to avoid injections or surgery.

If you would like to find out more about IDD Therapy and how it may help with unresolved spinal pain, please visit www.hickshealth.com or get in touch with the clinic team for further details.

To find your nearest clinic check the IDD Therapy Clinic Finder

For information about providing IDD Therapy at your clinic, download a free info pack here:

I was in Brisbane last week at the end of a holiday, I HAD to take a picture of this clinic sign.

The classic Ozzie greeting. I also liked the welcome note. I didn’t go inside but shout out to the clinic!

A couple of takeaways and thoughts …

The clinic was set back a little, without the sign I might have missed it.

How is your signage, can people see you?

Next thought about signage. Why do shops change their window dressing and signage?

Keeps things fresh. So if you have some signage and it has been there for years, why not change it?

This leads in to a broader question about visibility and engagement.

What about your website? Generally we make a website, collapse when it’s “finished” and then never look at it for ages (note to self!!!).

Can your home page have something new on it from time time? Latest article, recent testimonials, photo gallery, upcoming events in the calendar.

Generally as reluctant business owners, clinic owners are on the reactive side of business management because they prefer treating patients and/or they get in a comfort zone and/or they are simply exhausted.

A busy week, the last thing you want to do is proactively work on the business.

I was asked by my colleague this week which part of my job I like the most. Without question it’s meeting clinic owners and evaluating how to integrate IDD Therapy in to their business.

I hate doing mundane tasks. But often the mundane and repetitive tasks are the most important ones that drive the Pounds, Dollars and Euros …

If you don’t like branding or marketing, can you pay someone else to do it for you so you focus on your strengths?

Ask the signage people to create a design for you. Find a writer to produce content for you, look on upwork for writers. Need an online booking platform, ask the company for contacts who can help you set it up.

We do too much ourselves. There is a chicken and egg situation, it seems or IS cheaper and quicker to do it ourselves in the short term. But that is the business trap that prevents us from scaling, or getting time to breathe and take time off.

Freshen things up, stay fresh, create some energy and create some growth and fun otherwise negative people and politics will suck the life out of you.

I hope that’s food for thought. G’day, or should that be G’bye …

Abouts Us – At Steadfast Clinics we help clinic owners expand their conservative spine service, enabling them to do more for patients seeking to avoid injections and surgery and in turn growing their practices. To learn more and get a prospectus click here.

We’re thrilled to share that Bury Chiropractic Clinic has recently added a third Accu-SPINA machine to its growing spine care service!

This addition marks another important milestone for the clinic, reflecting both the rising demand for non-invasive spinal decompression and the team’s ongoing commitment to delivering high-quality, conservative spine care.

Led by Alicia Leontieff and Wendy Davis, the spine team at Bury Chiropractic Clinic has gone from strength to strength. With excellent clinical outcomes, a dedicated and highly trained team, and a passion for helping people avoid surgery through evidence-based care, the clinic continues to set a high standard in the delivery of IDD Therapy.

With three Accu-SPINA systems now in place, each housed in its own dedicated space, Bury Chiropractic is able to meet growing patient demand while maintaining the individual care and attention the clinic is known for.

The images above shows the latest addition, while the below image captures their first two machines in action.

We’re grateful for the trust and confidence placed in IDD Therapy, and we wish Alicia, Wendy, and the entire team continued success as they help more people take back control of their spinal health.

For more information about IDD Therapy or to book a consultation, visit https: //burychiro.co.uk/

To find your nearest clinic check the IDD Therapy Clinic Finder

For information about providing IDD Therapy at your clinic, download a free info pack here:

Mark Stockwell Osteopathy in Hampshire is pleased to introduce IDD Therapy spinal decompression, now available with the installation of the Accu-SPINA system. This advanced, non-invasive treatment is designed to help those suffering from persistent back pain, neck pain, and sciatica, particularly when other approaches have not brought relief.

Clinic owner Mark Stockwell and his team recently completed training on the new equipment, which is now fully set up and ready for patients. Photos from the installation and training reflect the clinic’s dedication to investing in proven, specialist care.

IDD Therapy (Intervertebral Differential Dynamics Therapy) is the leading non-surgical spinal decompression method, widely used to target disc-related problems and nerve irritation. By gently decompressing specific spinal segments, it helps reduce pressure, improve mobility, and support recovery.

Mark Stockwell Osteopathy is passionate about spinal health and is committed to helping people move better and feel better with effective, personalised care.

To find out more about IDD Therapy or to speak with the team, visit www.markstockwell.co.uk.

To find your nearest clinic check the IDD Therapy Clinic Finder

For information about providing IDD Therapy at your clinic, download a free info pack here